A Place for Mom
A Place for Mom is North America's largest senior living referral service, connecting families with assisted living, memory care, independent living, home care, and other senior care options through a network of Senior Living Advisors and a large marketplace of care communities. Families use the service at no cost to search, compare, and get matched to providers, while care communities and home care agencies partner with A Place for Mom to receive and manage referral leads, respond to and moderate consumer reviews, and track billing and performance through provider-facing portals. A Place for Mom was surfaced as a portfolio company of Battery Ventures and Insight Partners and added to the API Evangelist network for enrichment. The company operates consumer-facing web properties plus provider, community-partner, reputation, and home care portals, and publishes a support knowledge base (including an llms.txt documentation index) rather than a public developer API program.
More than an index entry, but the surface is still mostly links rather than artifacts — the cohort most likely to move a full band from modest, well-targeted work.
API Evangelist profiles A Place for Mom the way a machine reads it — 5 machine-readable artifacts across 1 API, pulled from the provider's own public surface and indexed so a developer, an analyst, or an AI agent can evaluate it against every other provider on the network.
Every provider in the network is reduced to the same set of machine-readable artifacts — OpenAPI contracts, event specifications, GraphQL schemas, runnable collections, pricing and rate-limit signals, security posture, OAuth scopes, and the agent surfaces (MCP servers and skills) that let software drive the API on its own. We profile them because the interface is the part of a company you can actually inspect: it is a truer signal of what a provider does than any marketing page. From those artifacts we compute the Kin Score — A Place for Mom scores 25.7/100 (emerging), with a separate agent-readiness read of 20/100 (agent aware). The full breakdown is below, followed by every artifact we hold — each card links through to its machine-readable definition on apis.io.
Why this profile is thin
A Place for Mom does operate an API — its You've Got Leads division advertises an API and webhooks on a public page and runs a live host at api.youvegotleads.com — but every route to the contract ends at a person: youvegotleads.com/api 302s to a login, the integrations page closes with "Contact us now" to support@youvegotleads.com, and the public help center returns zero articles for "API".
An API exists — we simply could not reach the contract without credentials or a sales conversation. This one is A Place for Mom's to change: publishing the reference and a machine-readable spec at a public URL, while keeping key issuance behind whatever gate they like, would let an integrator evaluate the API before committing to a call.
What we probed
https://www.youvegotleads.com/api→ HTTP 302https://www.youvegotleads.com/ygl-Integrations→ HTTP 200https://api.youvegotleads.com/openapi.json→ HTTP 404https://ygl.zendesk.com/api/v2/help_center/articles/search.json?query=API→ HTTP 200
Kin Score
This is the API Evangelist rating — a single, repeatable read computed from the artifacts on this page. Green fill is points earned; the red track is points possible, so every bar shows earned-versus-possible at a glance. Every facet and dimension name is a link: it opens that measurement's page on APIs.io, where the rating runs across the whole catalog — the exact checks that feed it, how every profiled provider distributes on it, and who is at the top of it.
Put this on your own site. The badge is drawn live from A Place for Mom's current Kin Score — paste it once and it updates itself every time the score is recomputed. It follows your visitor's light or dark setting, and it links back here so anyone who sees it can read the full breakdown.
<!-- Kin Score · API Evangelist -->
<a href="https://providers.apievangelist.com/providers/a-place-for-mom/"
title="A Place for Mom on API Evangelist — API profile and Kin Score">
<img src="https://apis.io/badge/a-place-for-mom.svg"
alt="A Place for Mom Kin Score — API readiness rating by API Evangelist" width="150" height="150" loading="lazy">
</a>
[](https://providers.apievangelist.com/providers/a-place-for-mom/)
<!-- Kin Score · API Evangelist -->
<a href="https://providers.apievangelist.com/providers/a-place-for-mom/"
title="A Place for Mom on API Evangelist — API profile and Kin Score">
<img src="https://apis.io/badge/a-place-for-mom/card.svg"
alt="A Place for Mom Kin Score — API readiness rating by API Evangelist" width="340" height="120" loading="lazy">
</a>
More shapes, themes and sizes → · Score as JSON · How badges work
How we profile A Place for Mom
Each block below is one kind of artifact we hold for A Place for Mom. For each we say what it is and why it earns a place in the profile, then list every one we've indexed — capped at two rows, scroll within the panel for the rest.
APIs 1
Each API is captured as its own OpenAPI definition — every operation, parameter, and response. This is the single most useful machine-readable description of what an API does, and it's what lets us score, lint, mock, and generate against it without asking the provider for anything.
Individual APIs this provider publishes, each with its own machine-readable definition.
You've Got Leads API
The integration surface of You've Got Leads, the senior-living CRM that is a division of A Place for Mom, Inc. The public integrations page names an "application programming int...
Pricing Plans 1
Pricing is part of the interface. Machine-readable plans tell you what a tier costs and includes before you commit — one of the things the Kin Score reads for access clarity — renamed from commercial clarity in rubric 0.12, because a free statutory interface has access terms and no commercial ones.
Published pricing tiers and plan structures.
Rate Limits 1
Rate limits are the difference between a demo that works and a production integration that doesn't fall over. Publishing them is an operational-transparency signal — and a hard requirement for any agent that plans its own throughput.
Documented rate limits and quota policies.
A Place For Mom Rate Limits
RATE LIMITSEvent Specifications 1
Not every API is request/response. AsyncAPI describes the event-driven and streaming side — the webhooks and channels — so the asynchronous half of the interface is documented the same way the synchronous half is.
AsyncAPI definitions for this provider's event-driven and streaming APIs.
A Place For Mom Webhooks
ASYNCAPISecurity Posture 1
Authentication, domain security, vulnerability disclosure, and trust-center signals — the evidence that a provider takes security seriously enough to document it. We profile it because you can't govern what you can't see.
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Resources
Every other property we hold for A Place for Mom — documentation, portals, status pages, policies, and corporate surface — grouped by the job it does, following the integrator's arc from getting started to running in production.
Agent Surfaces 2
MCP servers, agent skills, and machine-readable catalogs
Design & Contract 2
Pagination, idempotency, versioning, errors, and events
Build 1
SDKs, sample code, and the tooling you integrate with
Access & Security 1
Authentication, authorization, and security posture
Operate 2
Status, limits, changes, and where to get help
Commercial 2
Pricing, plans, and the legal terms of use
Company 3
The organization behind the API
← All providers · Data indexed from github.com/api-evangelist/a-place-for-mom · machine-readable index on apis.io
This is an independent, third-party profile of A Place for Mom, published by API Evangelist. We do not operate, host, resell, or support these APIs, and we are not affiliated with or endorsed by the company unless stated above. Everything here is built from publicly available information — the company's own site, developer portal, documentation, public repositories, and the specifications it publishes for public use. Nothing is obtained by breaching a system, defeating an access control, or using credentials.
The Kin Score and Agent Readiness rating are independently calculated assessments of a company's public API artifacts, scored against a published rubric. They are not certifications, endorsements, security assessments, or audits.
Corrections, re-scores, and removal are free — no partnership or purchase required, and you do not need to justify the request. A removed company is recorded as unrated, never scored zero for having asked. Acknowledgement within one business day; removal within two.
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you will get a person, not a form — we will tell you exactly which public URLs this profile was built from.