Bloom & Wild
Bloom & Wild is a British direct-to-consumer online florist and gifting brand founded in 2013 by Aron Gelbard and Ben Stanway, best known for pioneering letterbox flowers — bouquets packed flat so they fit through a UK letterbox — alongside hand-tied bouquets, plants, gift sets, gift cards and recurring flower subscriptions. Bloom & Wild Group trades as Bloom & Wild in the United Kingdom, Ireland, Germany and Austria, and operates the sister brands bloomon (Netherlands, Belgium, Denmark) and Bergamotte (France) on separate storefronts. The group is a certified B Corp and runs its own commerce platform — a Ruby on Rails backend fronted by Kong, an Angular multi-brand web app and native iOS and Android clients, on AWS and GCP. Bloom & Wild publishes NO public developer portal, no API documentation, no OpenAPI or other machine-readable API description, and no partner or corporate-gifting API: business and bulk gifting is transacted through a contact form, an account manager and invoicing, not through a programmatic surface. The application backends at api.bloomandwild.com and capi.bloomandwild.com are live but private to the brand's own clients and undocumented. What the group does publish for machines is narrow but real: an llms.txt on the UK and German storefronts that routes assistants to the correct market by delivery destination and even ships an optional agent widget specification, and an RFC 9116 security.txt served across every group storefront.
More than an index entry, but the surface is still mostly links rather than artifacts — the cohort most likely to move a full band from modest, well-targeted work.
API Evangelist profiles Bloom & Wild the way a machine reads it — 2 machine-readable artifacts, pulled from the provider's own public surface and indexed so a developer, an analyst, or an AI agent can evaluate it against every other provider on the network.
Every provider in the network is reduced to the same set of machine-readable artifacts — OpenAPI contracts, event specifications, GraphQL schemas, runnable collections, pricing and rate-limit signals, security posture, OAuth scopes, and the agent surfaces (MCP servers and skills) that let software drive the API on its own. We profile them because the interface is the part of a company you can actually inspect: it is a truer signal of what a provider does than any marketing page. From those artifacts we compute the Kin Score — Bloom & Wild scores 15.9/100 (emerging), with a separate agent-readiness read of 3/100 (human only). The full breakdown is below, followed by every artifact we hold — each card links through to its machine-readable definition on apis.io.
Why this profile is thin
Bloom & Wild runs its own commerce platform but ships no developer product at all — no portal, no docs, no spec, and corporate/bulk gifting is quoted through a contact form and an account manager rather than an API; the live application backend at api.bloomandwild.com answers a JSON error envelope on every discovery path, including /openapi.json.
This is an honest zero, not a gap in our research. Bloom & Wild does not appear to expose an API, so there is nothing here for us to index and nothing for them to fix.
What we probed
https://api.bloomandwild.com/openapi.json→ HTTP 404https://api.bloomandwild.com/graphql→ HTTP 404https://www.bloomandwild.com/.well-known/agent-card.json→ HTTP 404https://www.bloomandwild.com/.well-known/api-catalog→ HTTP 404https://www.bloomandwild.com/llms.txt→ HTTP 200https://www.bloomandwild.com/.well-known/security.txt→ HTTP 200
Kin Score
This is the API Evangelist rating — a single, repeatable read computed from the artifacts on this page. Green fill is points earned; the red track is points possible, so every bar shows earned-versus-possible at a glance.
Kin Score
How this is scored →scored 2026-08-17 · rubric v0.11.0
Put this on your own site. The badge is drawn live from Bloom & Wild's current Kin Score — paste it once and it updates itself every time the score is recomputed. It follows your visitor's light or dark setting, and it links back here so anyone who sees it can read the full breakdown.
<!-- Kin Score · API Evangelist -->
<a href="https://providers.apievangelist.com/providers/bloom--wild/"
title="Bloom & Wild on API Evangelist — API profile and Kin Score">
<img src="https://apis.io/badge/bloom--wild.svg"
alt="Bloom & Wild Kin Score — API readiness rating by API Evangelist" width="150" height="150" loading="lazy">
</a>[](https://providers.apievangelist.com/providers/bloom--wild/)<!-- Kin Score · API Evangelist -->
<a href="https://providers.apievangelist.com/providers/bloom--wild/"
title="Bloom & Wild on API Evangelist — API profile and Kin Score">
<img src="https://apis.io/badge/bloom--wild/card.svg"
alt="Bloom & Wild Kin Score — API readiness rating by API Evangelist" width="340" height="120" loading="lazy">
</a>More shapes, themes and sizes → · Score as JSON · How badges work
How we profile Bloom & Wild
Each block below is one kind of artifact we hold for Bloom & Wild. For each we say what it is and why it earns a place in the profile, then list every one we've indexed — capped at two rows, scroll within the panel for the rest.
Security Posture 2
Authentication, domain security, vulnerability disclosure, and trust-center signals — the evidence that a provider takes security seriously enough to document it. We profile it because you can't govern what you can't see.
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Resources
Every other property we hold for Bloom & Wild — documentation, portals, status pages, policies, and corporate surface — grouped by the job it does, following the integrator's arc from getting started to running in production.
Agent Surfaces 2
MCP servers, agent skills, and machine-readable catalogs
Design & Contract 1
Pagination, idempotency, versioning, errors, and events
Build 1
SDKs, sample code, and the tooling you integrate with
Access & Security 4
Authentication, authorization, and security posture
Operate 1
Status, limits, changes, and where to get help
Commercial 2
Pricing, plans, and the legal terms of use
Company 2
The organization behind the API
Other 1
Properties that don't map to a standard resource type
← All providers · Data indexed from github.com/api-evangelist/bloom--wild · machine-readable index on apis.io
This is an independent, third-party profile of Bloom & Wild, published by API Evangelist. We do not operate, host, resell, or support these APIs, and we are not affiliated with or endorsed by the company unless stated above. Everything here is built from publicly available information — the company's own site, developer portal, documentation, public repositories, and the specifications it publishes for public use. Nothing is obtained by breaching a system, defeating an access control, or using credentials.
The Kin Score and Agent Readiness rating are independently calculated assessments of a company's public API artifacts, scored against a published rubric. They are not certifications, endorsements, security assessments, or audits.
Corrections, re-scores, and removal are free — no partnership or purchase required, and you do not need to justify the request. A removed company is recorded as unrated, never scored zero for having asked. Acknowledgement within one business day; removal within two.
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you will get a person, not a form — we will tell you exactly which public URLs this profile was built from.