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Centric Brands website screenshot

Centric Brands

Centric Brands LLC is a New York-headquartered global lifestyle brand management and product-development platform formed in October 2018 when Differential Brands Group (NASDAQ: DFBG) acquired Global Brands Group's $1.2B North American licensing business. The company designs, sources, markets, and distributes apparel, accessories, footwear, beauty, and entertainment-licensed products across men's, women's, kids', accessories, and entertainment segments. Its mission is "to be a leading global apparel & accessories company with a portfolio of iconic licensed and owned brands that delight retailers and consumers of all ages." Centric filed for Chapter 11 bankruptcy on May 18, 2020 and emerged in October 2020 under control of secured creditors led by Blackstone's GSO Capital Partners, Ares Management, and HPS Investment Partners. The company is led by CEO Jason Rabin (since 2018) and operates ~20 global offices across New York (HQ), Los Angeles, Greensboro, Montreal, London, Amsterdam, Hong Kong, and multiple cities in China, Bangladesh, Cambodia, India, and Vietnam. Owned brands include Hudson Jeans, Buffalo Jeans, Robert Graham, Joe's Jeans, Hervé Léger, Favorite Daughter, and AllSaints; licensed apparel brands include Calvin Klein, Tommy Hilfiger, Nautica, Spyder, IZOD, Van Heusen, Kate Spade New York, Coach, Michael Kors, Frye, Timberland, Lucky Brand, Juicy Couture, Under Armour, and Off-White; the entertainment licensing portfolio spans 70+ properties including Disney, Marvel, Warner Bros., DC, Nintendo, Hasbro, Mattel, Nickelodeon, Netflix, Pokémon, Sanrio, Paw Patrol, and the NFL/MLB/NBA/NHL via Sports & Entertainment Licensing. Centric Brands operates "11 end-to-end Ecommerce sites," a 3D design and art studio in Greensboro, and a New York City photo/video studio. Centric Brands runs no corporate developer program - no portal, no API reference, no OpenAPI/AsyncAPI, no SDKs, and no first-party public source (github.com/centric-brands has zero public repos; github.com/Centricbrands has one, a third-party fork). Its callable surface is retail, not corporate: as of August 2026 eight Centric-operated owned-brand storefronts serve a live Universal Commerce Protocol (UCP) MCP server at /api/ucp/mcp with 13 anonymous agent tools, advertised via /.well-known/ucp and /llms.txt on every brand host.

agent aware

More than an index entry, but the surface is still mostly links rather than artifacts — the cohort most likely to move a full band from modest, well-targeted work.

Kin Score

API Evangelist profiles Centric Brands the way a machine reads it — 44 machine-readable artifacts across 1 API, pulled from the provider's own public surface and indexed so a developer, an analyst, or an AI agent can evaluate it against every other provider on the network.

Every provider in the network is reduced to the same set of machine-readable artifacts — OpenAPI contracts, event specifications, GraphQL schemas, runnable collections, pricing and rate-limit signals, security posture, OAuth scopes, and the agent surfaces (MCP servers and skills) that let software drive the API on its own. We profile them because the interface is the part of a company you can actually inspect: it is a truer signal of what a provider does than any marketing page. From those artifacts we compute the Kin Score — Centric Brands scores 20.9/100 (emerging), with a separate agent-readiness read of 23/100 (agent aware). The full breakdown is below, followed by every artifact we hold — each card links through to its machine-readable definition on apis.io.

Kin Score

This is the API Evangelist rating — a single, repeatable read computed from the artifacts on this page. Green fill is points earned; the red track is points possible, so every bar shows earned-versus-possible at a glance. Every facet and dimension name is a link: it opens that measurement's page on APIs.io, where the rating runs across the whole catalog — the exact checks that feed it, how every profiled provider distributes on it, and who is at the top of it.

Kin Score Kin Score How this is scored →
scored 2026-09-10 · rubric v0.20.0
Centric Brands Kin Score — API readiness rating by API Evangelist

Put this on your own site. The badge is drawn live from Centric Brands's current Kin Score — paste it once and it updates itself every time the score is recomputed. It follows your visitor's light or dark setting, and it links back here so anyone who sees it can read the full breakdown.

<!-- Kin Score · API Evangelist -->
<a href="https://providers.apievangelist.com/providers/centric-brands/"
   title="Centric Brands on API Evangelist — API profile and Kin Score">
  <img src="https://apis.io/badge/centric-brands.svg"
       alt="Centric Brands Kin Score — API readiness rating by API Evangelist" width="150" height="150" loading="lazy">
</a>

More shapes, themes and sizes → · Score as JSON · How badges work

How we profile Centric Brands

Each block below is one kind of artifact we hold for Centric Brands. For each we say what it is and why it earns a place in the profile, then list every one we've indexed — capped at two rows, scroll within the panel for the rest.

APIs 1

Each API is captured as its own OpenAPI definition — every operation, parameter, and response. This is the single most useful machine-readable description of what an API does, and it's what lets us score, lint, mock, and generate against it without asking the provider for anything.

Individual APIs this provider publishes, each with its own machine-readable definition.

Centric Brands Owned-Brand Storefront Commerce (UCP / MCP)

The agent-facing commerce surface Centric Brands operates across eight of its owned-brand direct-to-consumer storefronts (Hudson Jeans, Joe's Jeans, Favorite Daughter, Buffalo D...

MCP Servers 1

Model Context Protocol servers expose these APIs directly to AI agents. We profile them because agent-native access is the fastest-growing way this provider's capabilities actually get used.

Model Context Protocol servers that expose these APIs to AI agents.

Pricing Plans 1

Pricing is part of the interface. Machine-readable plans tell you what a tier costs and includes before you commit — one of the things the Kin Score reads for access clarity — renamed from commercial clarity in rubric 0.12, because a free statutory interface has access terms and no commercial ones.

Published pricing tiers and plan structures.

Rate Limits 1

Rate limits are the difference between a demo that works and a production integration that doesn't fall over. Publishing them is an operational-transparency signal — and a hard requirement for any agent that plans its own throughput.

Documented rate limits and quota policies.

Centric Brands Rate Limits

0 limits

RATE LIMITS

Features 16

The notable capabilities this provider advertises, captured as structured features so they can be searched and compared instead of read one landing page at a time.

Notable capabilities this provider offers.

Brand Centric

Creative, multi-faceted brand stewardship committed to "protecting our brands' DNA by generating long-term value" for partners and licensors. First of the company's "4 Cs."

Business Centric

Operational-excellence platform described as "the foundation for a transformational organization – the platform that enables superior end-to-end agility." Second of the "4 Cs."

Customer Centric

Consumer-driven product and merchandising model delivering "unparalleled customer solutions that generate remarkable performance and exceptional experiences." Third of the "4 Cs."

People Centric

Talent and culture program emphasizing a "dynamic, transparent, and unified culture." Fourth of the "4 Cs."

3D Design and Art Studio

Greensboro, NC creative facility producing 3D design and art assets across the brand portfolio, part of Centric's "expansive creative resources."

Photo and Video Studio

New York City "state-of-the-art photo and video studio" used for campaign, e-commerce, and brand content production.

11 End-to-End Ecommerce Sites

Direct-to-consumer e-commerce operations running across eleven brand sites with full merchandising, fulfillment, and CX scope.

Global Sourcing Network

Diversified Asia-anchored supply chain with offices in Hong Kong, China (Guangzhou, Hangzhou, Qingdao, Shanghai, Shenzhen, Zhuji), Bangladesh, Cambodia, India, and Vietnam. Part...

Sports & Entertainment Licensing Group

Dedicated licensing division (led by Janice Brown since 2018) handling 70+ entertainment, sports, character, and CPG licensed IP for accessories and beauty.

Asia Operating Region

Regional management hub for Greater China and Southeast Asia sourcing/manufacturing, led by President Marc Compagnon (since March 2022).

EMEA Operating Region

European, Middle East, and Africa region with London and Amsterdam offices, led by Managing Director Will van Rensburg.

Luxury and Streetwear Division

Premium-tier division led by Andrew Berg, overseeing labels "including Robert Graham, Avirex, Off White, Herve Leger."

Lifestyle Division

Operating division led by President Brent Unger since October 2023, covering mainstream lifestyle apparel brands.

Accessories Group

Largest single product group, led by Group President Jarrod Kahn since October 2018; spans 40+ licensed and owned accessories brands across handbags, small leather goods, watche...

Kids Division

Children's apparel division led by President Rob Smith, "responsible for leading the Division across all global brands and categories."

Social Compliance Program

Internal social-compliance team (recently spotlighted in February 2026 news) monitoring factory ethics, labor standards, and ESG criteria across the Asia sourcing base.

Scroll within the panel for all 16 ·

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals — the evidence that a provider takes security seriously enough to document it. We profile it because you can't govern what you can't see.

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Centric Brands Authentication

openIdConnect/oauth2 · 2 schemes

SECURITY

Centric Brands Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Scopes 1

OAuth scopes are the vocabulary of least-privilege access. Profiling them shows exactly what an integration — or an agent acting on a user's behalf — is allowed to do.

OAuth scopes governing access to this provider's APIs.

Centric Brands Scopes

4 scopes · authorizationCode

4 scopes

SCOPES

Use Cases 6

What developers actually build with this provider — captured so the catalogue answers 'what is this for', not just 'what does this expose'.

What developers build with this provider.

Licensed Brand Product Development

Centric designs, sources, manufactures, and distributes apparel and accessories under multi-year license agreements with brand owners such as Calvin Klein, Tommy Hilfiger, Spyde...

Owned-Brand Wholesale & DTC

Owned brands (Hudson, Buffalo, Robert Graham, Hervé Léger, Joe's Jeans, Favorite Daughter) sold through department stores, specialty retail, and 11 owned e-commerce sites.

Entertainment Character Licensing

Manufacturer-of-record for 70+ entertainment IPs producing kids' apparel, beauty, accessories, sleepwear, and hosiery for mass-market and specialty retail.

Sports League / Team Licensing

Sports & Entertainment Licensing Group produces league- licensed accessories and headwear for the major U.S. sports leagues and NCAA.

Strategic Brand Joint Ventures

Centric forms JVs to build new brands - e.g., the January 2026 Palm Tree Crew joint venture (Kygo lifestyle label) and the Claire's strategic licensing partnership.

Brand Acquisitions

Inorganic growth via brand acquisitions, e.g., Jennifer Fisher (early 2024); historic portfolio rebuilt post-Chapter 11 around higher-margin owned labels.

Integrations 8

Pre-built integrations with other platforms tell you where this provider already fits in a stack.

Pre-built integrations with other platforms and tools.

Mass Retail Distribution

Wholesale distribution to U.S. mass and mid-tier retailers including Target, Walmart, Kohl's, JCPenney, Macy's, Costco, and Sam's Club.

Department Store Distribution

Nordstrom, Bloomingdale's, Saks, Neiman Marcus, Dillard's for premium owned brands and contemporary licensed lines.

Specialty / Off-Price Distribution

TJX (TJ Maxx, Marshalls), Ross, Burlington for off-price and clearance channels.

International Wholesale

EMEA and Asia distribution via London, Amsterdam, Hong Kong, and China offices into Europe, Middle East, and APAC retail.

Brand Owner Licensors

Long-term royalty agreements with PVH (Calvin Klein, Tommy Hilfiger, IZOD, Van Heusen, Chaps), Authentic Brands Group (Spyder, Juicy Couture, Lucky Brand, Nautica historical), T...

Entertainment Licensors

IP licensing relationships with Disney, Warner Bros. Discovery, NBCUniversal, Paramount, Sony, Netflix, Hasbro, Mattel, Nintendo, Sanrio, Spin Master, MGA Entertainment.

Sports League Licensors

NFL Properties, MLB Properties, NBA Properties, NHL Enterprises, CLC (College Licensing Company / NCAA), WWE, Monster Jam.

Compliance Partnerships

International Labor Organization and Better Work program partnerships for factory monitoring and worker welfare across Asia sourcing base.

Scroll within the panel for all 8 ·

Solutions 7

Packaged solutions the provider offers on top of the raw API surface.

Packaged solutions this provider offers.

Accessories Group

40+ brand portfolio across handbags, small leather goods, watches, eyewear, hosiery, and headwear; the company's largest division.

Men's Apparel Portfolio

13 brands including Avirex, MESSI, Buffalo Jeans, Eastside Golf, Hudson Jeans, IZOD, Joe's Jeans, John Elliott, Off-White, Palm Tree Crew, Robert Graham, Airwalk, CAT.

Women's Apparel Portfolio

Buffalo Jeans, Favorite Daughter, Hervé Léger, Hudson Jeans, Joe's Jeans, Palm Tree Crew, Robert Graham - premium and contemporary women's labels.

Kids Division Portfolio

24+ kids' brands including Calvin Klein, Tommy Hilfiger, Nautica, IZOD, Spyder, Lucky Brand, Juicy Couture, Caterpillar, Chaps, Timberland, Under Armour, Van Heusen, Quiksilver,...

Entertainment Licensed Portfolio

70+ entertainment, character, and CPG IPs licensed across accessories, beauty, kids apparel, sleepwear, and bath.

Sports Licensed Portfolio

NFL, MLB, NBA, NHL, NCAA, MLS, WWE accessories and headwear.

Beauty Portfolio

70+ character/CPG IPs adapted to bath, beauty, cosmetics, and personal-care SKUs for mass-market kids and gift channels.

Scroll within the panel for all 7 ·

Resources

Every other property we hold for Centric Brands — documentation, portals, status pages, policies, and corporate surface — grouped by the job it does, following the integrator's arc from getting started to running in production.

Get Started 1

Portal, sign-up, and the first successful call

Agent Surfaces 3

MCP servers, agent skills, and machine-readable catalogs

Design & Contract 2

Pagination, idempotency, versioning, errors, and events

Access & Security 3

Authentication, authorization, and security posture

Operate 2

Status, limits, changes, and where to get help

Commercial 3

Pricing, plans, and the legal terms of use

Company 4

The organization behind the API

← All providers · Data indexed from github.com/api-evangelist/centric-brands · machine-readable index on apis.io

Where this information came from

This is an independent, third-party profile of Centric Brands, published by API Evangelist. We do not operate, host, resell, or support these APIs, and we are not affiliated with or endorsed by the company unless stated above. Everything here is built from publicly available information — the company's own site, developer portal, documentation, public repositories, and the specifications it publishes for public use. Nothing is obtained by breaching a system, defeating an access control, or using credentials.

The Kin Score and Agent Readiness rating are independently calculated assessments of a company's public API artifacts, scored against a published rubric. They are not certifications, endorsements, security assessments, or audits.

Corrections, re-scores, and removal are free — no partnership or purchase required, and you do not need to justify the request. A removed company is recorded as unrated, never scored zero for having asked. Acknowledgement within one business day; removal within two.

info@apievangelist.com · Read the full data-sourcing policy →
On a security or compliance team? Put security in the subject line and you will get a person, not a form — we will tell you exactly which public URLs this profile was built from.