Channel99
Channel99 is a B2B marketing performance and attribution platform founded by Demandbase creator Chris Golec. It uses AI and first-party account identification to unify cross-channel marketing results, verify B2B ad delivery, reveal the "dark funnel" and view-through traffic, and benchmark vendor and channel performance against the industry, then recommend budget and campaign changes that grow pipeline while reducing wasted spend. Marketing and RevOps teams export unified performance data into data warehouses (Snowflake), CDPs, and BI tools, and activate intent-based audiences. Developers reach the same data through the Pulsar Reporting API, a documented OAuth-issued M2M REST surface of visit, pageview, impression and intent facts with cursor pagination, and through a first-party read-only MCP server that connects Channel99 marketing intelligence to ChatGPT and Claude. Backed by Norwest Venture Partners, Jackson Square Ventures, Industry Ventures, Ridge Ventures, Geek Ventures, and Marin-Sonoma Impact Ventures.
Real signal across most facets with visible, nameable gaps — the contract exists but is thin, or the portal is good while governance and commercial terms are absent.
API Evangelist profiles Channel99 the way a machine reads it — 25 machine-readable artifacts across 1 API, pulled from the provider's own public surface and indexed so a developer, an analyst, or an AI agent can evaluate it against every other provider on the network.
Every provider in the network is reduced to the same set of machine-readable artifacts — OpenAPI contracts, event specifications, GraphQL schemas, runnable collections, pricing and rate-limit signals, security posture, OAuth scopes, and the agent surfaces (MCP servers and skills) that let software drive the API on its own. We profile them because the interface is the part of a company you can actually inspect: it is a truer signal of what a provider does than any marketing page. From those artifacts we compute the Kin Score — Channel99 scores 43.2/100 (developing), with a separate agent-readiness read of 36/100 (agent ready). The full breakdown is below, followed by every artifact we hold — each card links through to its machine-readable definition on apis.io.
Kin Score
This is the API Evangelist rating — a single, repeatable read computed from the artifacts on this page. Green fill is points earned; the red track is points possible, so every bar shows earned-versus-possible at a glance. Every facet and dimension name is a link: it opens that measurement's page on APIs.io, where the rating runs across the whole catalog — the exact checks that feed it, how every profiled provider distributes on it, and who is at the top of it.
Put this on your own site. The badge is drawn live from Channel99's current Kin Score — paste it once and it updates itself every time the score is recomputed. It follows your visitor's light or dark setting, and it links back here so anyone who sees it can read the full breakdown.
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alt="Channel99 Kin Score — API readiness rating by API Evangelist" width="150" height="150" loading="lazy">
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[](https://providers.apievangelist.com/providers/channel99/)
<!-- Kin Score · API Evangelist -->
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title="Channel99 on API Evangelist — API profile and Kin Score">
<img src="https://apis.io/badge/channel99/card.svg"
alt="Channel99 Kin Score — API readiness rating by API Evangelist" width="340" height="120" loading="lazy">
</a>
More shapes, themes and sizes → · Score as JSON · How badges work
How we profile Channel99
Each block below is one kind of artifact we hold for Channel99. For each we say what it is and why it earns a place in the profile, then list every one we've indexed — capped at two rows, scroll within the panel for the rest.
APIs 18
Each API is captured as its own OpenAPI definition — every operation, parameter, and response. This is the single most useful machine-readable description of what an API does, and it's what lets us score, lint, mock, and generate against it without asking the provider for anything.
Individual APIs this provider publishes, each with its own machine-readable definition.
Channel99 MCP Server
First-party remote Model Context Protocol server that exposes Channel99 marketing intelligence - visits, pixel impressions, vendor and channel scores, audiences, account identit...
Channel99 Ad Accounts API
Ad account dimension records — `GET /dimensions/ad-accounts`
Channel99 Ad Campaign Groups API
Ad campaign group dimension records — `GET /dimensions/ad-campaign-groups`
Channel99 Ad Campaigns API
Ad campaign dimension records — `GET /dimensions/ad-campaigns`
Channel99 Ad Groups API
Ad group dimension records — `GET /dimensions/ad-groups`
Channel99 Ad Units API
Ad unit dimension records — `GET /dimensions/ad-units`
Channel99 Ads API
Ad dimension records — `GET /dimensions/ads`
Channel99 Audiences API
Audience dimension records — `GET /dimensions/audiences`
Channel99 Auth API
Token issuance — `POST /auth/token`
Channel99 Channels API
Channel dimension records — `GET /dimensions/channels`
Channel99 Companies API
Company dimension records — `GET /dimensions/companies`
Channel99 Health API
Service health check
Channel99 Impressions API
Ad impression events — `GET /events/impressions`
Channel99 Intents API
Buyer intent signal events — `GET /events/intents`
Channel99 IP Lookup API
Company information lookup by IP address — `GET /ip/{ipAddress}`
Channel99 Pageviews API
Website pageview events — `GET /events/pageviews`
Channel99 Vendors API
Vendor dimension records — `GET /dimensions/vendors`
Channel99 Visits API
Website visit events — `GET /events/visits`
Scroll within the panel for all 18 ·
Open Collections 1
Open, tool-agnostic collections carry the same runnable value as Postman without locking you to one client — the portable, forkable form of the same exercise.
Open, tool-agnostic API collections (OpenAPI-derived and Bruno).
Pulsar API
OPEN COLLECTIONMCP Servers 1
Model Context Protocol servers expose these APIs directly to AI agents. We profile them because agent-native access is the fastest-growing way this provider's capabilities actually get used.
Model Context Protocol servers that expose these APIs to AI agents.
Channel99 MCP Server
Channel99 operates a first-party, remote Model Context Protocol server that exposes its B2B marketing performance data - website visits, pixel impressions, vendor and channel sc...
MCP SERVERPricing Plans 1
Pricing is part of the interface. Machine-readable plans tell you what a tier costs and includes before you commit — one of the things the Kin Score reads for access clarity — renamed from commercial clarity in rubric 0.12, because a free statutory interface has access terms and no commercial ones.
Published pricing tiers and plan structures.
Rate Limits 1
Rate limits are the difference between a demo that works and a production integration that doesn't fall over. Publishing them is an operational-transparency signal — and a hard requirement for any agent that plans its own throughput.
Documented rate limits and quota policies.
Channel99 Rate Limits
RATE LIMITSSecurity Posture 2
Authentication, domain security, vulnerability disclosure, and trust-center signals — the evidence that a provider takes security seriously enough to document it. We profile it because you can't govern what you can't see.
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Scopes 1
OAuth scopes are the vocabulary of least-privilege access. Profiling them shows exactly what an integration — or an agent acting on a user's behalf — is allowed to do.
OAuth scopes governing access to this provider's APIs.
Resources
Every other property we hold for Channel99 — documentation, portals, status pages, policies, and corporate surface — grouped by the job it does, following the integrator's arc from getting started to running in production.
Get Started 3
Portal, sign-up, and the first successful call
Documentation 3
Reference material describing how the API behaves
Agent Surfaces 4
MCP servers, agent skills, and machine-readable catalogs
Design & Contract 6
Pagination, idempotency, versioning, errors, and events
Build 1
SDKs, sample code, and the tooling you integrate with
Access & Security 3
Authentication, authorization, and security posture
Operate 4
Status, limits, changes, and where to get help
Commercial 3
Pricing, plans, and the legal terms of use
Company 2
The organization behind the API
Other 1
Properties that don't map to a standard resource type
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This is an independent, third-party profile of Channel99, published by API Evangelist. We do not operate, host, resell, or support these APIs, and we are not affiliated with or endorsed by the company unless stated above. Everything here is built from publicly available information — the company's own site, developer portal, documentation, public repositories, and the specifications it publishes for public use. Nothing is obtained by breaching a system, defeating an access control, or using credentials.
The Kin Score and Agent Readiness rating are independently calculated assessments of a company's public API artifacts, scored against a published rubric. They are not certifications, endorsements, security assessments, or audits.
Corrections, re-scores, and removal are free — no partnership or purchase required, and you do not need to justify the request. A removed company is recorded as unrated, never scored zero for having asked. Acknowledgement within one business day; removal within two.
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you will get a person, not a form — we will tell you exactly which public URLs this profile was built from.