Need help with your APIs? I offer API discovery, governance & evangelism services. Explore services →
API Evangelist API Evangelist
Discovery
Learnings
Guidance
Toolbox
Alignment
API Evangelist LLC
DoubleVerify website screenshot

DoubleVerify

DoubleVerify (NYSE: DV) is a New York-based software platform for digital media measurement, data, and analytics. The company's Media Effectiveness Platform — branded DV MAP (Media AdVantage Platform) — verifies ad impressions across the open web, social, connected TV, and commerce networks, detecting fraud and invalid traffic (IVT), measuring viewability and attention, scoring brand suitability and contextual relevance, and attributing outcomes. The platform analyzes trillions of media transactions per year for advertisers, publishers, supply-side platforms, and ad marketplaces. Core products include DV Authentic Attention, DV Custom Contextual (a semantic-science contextual targeting engine across 200k+ concepts), DV Authentic Brand Suitability, the DV Publisher Suite, DV Marketplace Suite, and Scibids AI for AI-powered programmatic bidding. DoubleVerify is MRC-accredited and integrates with the leading DSPs, SSPs, social platforms (Meta, TikTok, YouTube, X, Snap, Pinterest, Reddit, LinkedIn), CTV platforms, retail-media networks, and ad servers. Customers and partners access measurement, contextual, and optimization data primarily through DV Pinnacle — DoubleVerify's customer-facing reporting and configuration platform — which exposes a Bearer-token protected Data API for pulling reports, and through SDK and tag-based integrations on supply and publisher endpoints. DoubleVerify does not publish an open developer portal or an OpenAPI specification; developer documentation at developer.doubleverify.com is gated, and API tokens are provisioned per partner/program through Pinnacle.

human only

Index entry only — little beyond a description and a link, and nothing machine-readable enough for an agent to act on without a human reading the site first.

Kin Score

API Evangelist profiles DoubleVerify the way a machine reads it — 3 machine-readable artifacts, pulled from the provider's own public surface and indexed so a developer, an analyst, or an AI agent can evaluate it against every other provider on the network.

Every provider in the network is reduced to the same set of machine-readable artifacts — OpenAPI contracts, event specifications, GraphQL schemas, runnable collections, pricing and rate-limit signals, security posture, OAuth scopes, and the agent surfaces (MCP servers and skills) that let software drive the API on its own. We profile them because the interface is the part of a company you can actually inspect: it is a truer signal of what a provider does than any marketing page. From those artifacts we compute the Kin Score — DoubleVerify scores 11.2/100 (minimal), with a separate agent-readiness read of 0/100 (human only). The full breakdown is below, followed by every artifact we hold — each card links through to its machine-readable definition on apis.io.

Kin Score

This is the API Evangelist rating — a single, repeatable read computed from the artifacts on this page. Green fill is points earned; the red track is points possible, so every bar shows earned-versus-possible at a glance.

Kin Score Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5
Composite quality — 11.2/100 · minimal
Contract Quality 0.0 / 25
Developer Ergonomics 2.2 / 20
Commercial Clarity 1.6 / 20
Operational Transparency 0.7 / 13
Governance 0.0 / 12
Discoverability 6.8 / 10
Agent readiness — 0/100 · human only
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 15
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3

How we profile DoubleVerify

Each block below is one kind of artifact we hold for DoubleVerify. For each we say what it is and why it earns a place in the profile, then list every one we've indexed — capped at two rows, scroll within the panel for the rest.

GraphQL 1

Where a provider ships GraphQL, the schema is the contract. We profile it alongside the REST surface so the whole interface is legible in one place.

GraphQL schemas published by this provider.

DoubleVerify GraphQL API

DoubleVerify provides digital media measurement and brand safety verification. Their API covers brand safety segments, viewability measurement, fraud detection, and campaign per...

GRAPHQL

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals — the evidence that a provider takes security seriously enough to document it. We profile it because you can't govern what you can't see.

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Doubleverify Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Doubleverify Trust Center

SOC 2, ISO 27001, GDPR

SECURITY

Resources

Every other property we hold for DoubleVerify — documentation, portals, status pages, policies, and corporate surface — grouped by the job it does, following the integrator's arc from getting started to running in production.

Get Started 1

Portal, sign-up, and the first successful call

Documentation 1

Reference material describing how the API behaves

Build 1

SDKs, sample code, and the tooling you integrate with

Access & Security 2

Authentication, authorization, and security posture

Learn 1

Tutorials, courses, talks, and written guidance

Operate 1

Status, limits, changes, and where to get help

Other 3

Properties that don't map to a standard resource type

← All providers · Data indexed from github.com/api-evangelist/doubleverify · machine-readable index on apis.io