Mapp Marketing Cloud
Mapp is a German-headquartered marketing technology vendor whose Mapp Marketing Cloud combines cross-channel campaign execution (Mapp Engage), digital analytics and customer intelligence (Mapp Intelligence, formerly Webtrekk), product catalog management, and AI fashion/retail recommendations (Mapp Fashion, formerly Dressipi). The platform is API-addressable across four public surfaces: the Mapp Engage REST API (REST 2.0 / v19, HTTP Basic auth, ~196 documented operations covering contacts, memberships, groups, messages, mobile push, segmentation, whiteboards, attributes, e-commerce events and audit logs), the Mapp Intelligence Analytics API (OAuth2 client-credentials on api.mapp.com/api/analytics), the Product Catalog Public API, and the Mapp Fashion recommendation API. Mapp publishes machine-readable OpenAPI fragments for every endpoint on docs.mapp.com, an llms.txt documentation index, published list pricing, and an ISO 27001/27017/27018/27701/22301 trust center.
Reference-quality API operations across every facet — a rich contract, published governance, transparent operations, and machine-readable commercial terms.
API Evangelist profiles Mapp Marketing Cloud the way a machine reads it — 17 machine-readable artifacts across 4 APIs, pulled from the provider's own public surface and indexed so a developer, an analyst, or an AI agent can evaluate it against every other provider on the network.
Every provider in the network is reduced to the same set of machine-readable artifacts — OpenAPI contracts, event specifications, GraphQL schemas, runnable collections, pricing and rate-limit signals, security posture, OAuth scopes, and the agent surfaces (MCP servers and skills) that let software drive the API on its own. We profile them because the interface is the part of a company you can actually inspect: it is a truer signal of what a provider does than any marketing page. From those artifacts we compute the Kin Score — Mapp Marketing Cloud scores 69.0/100 (exemplar), with a separate agent-readiness read of 63/100 (agent ready). The full breakdown is below, followed by every artifact we hold — each card links through to its machine-readable definition on apis.io.
Kin Score
This is the API Evangelist rating — a single, repeatable read computed from the artifacts on this page. Green fill is points earned; the red track is points possible, so every bar shows earned-versus-possible at a glance.
Kin Score
How this is scored →scored 2026-08-17 · rubric v0.11.0
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How we profile Mapp Marketing Cloud
Each block below is one kind of artifact we hold for Mapp Marketing Cloud. For each we say what it is and why it earns a place in the profile, then list every one we've indexed — capped at two rows, scroll within the panel for the rest.
APIs 4
Each API is captured as its own OpenAPI definition — every operation, parameter, and response. This is the single most useful machine-readable description of what an API does, and it's what lets us score, lint, mock, and generate against it without asking the provider for anything.
Individual APIs this provider publishes, each with its own machine-readable definition.
Mapp Engage API
The Mapp Engage REST API (REST 2.0, incremental version v19) exchanges data between external systems and Mapp Engage: create and update contacts, manage group memberships and at...
Mapp Intelligence Analytics API
The Mapp Intelligence Analytics API gives programmatic access to Mapp Intelligence (formerly Webtrekk) digital-analytics data and functions — submit analysis queries (pivot, com...
Mapp Product Catalog Public API
The Product Catalog Public API manages product and variant data inside Mapp Cloud catalogs — create, replace, partially update, upsert, bulk-load and delete variants, manage var...
Mapp Fashion API
The Mapp Fashion (formerly Dressipi) recommendation API returns curated fashion and retail recommendations: related and complementary items for a seed product, themed and facett...
Open Collections 4
Open, tool-agnostic collections carry the same runnable value as Postman without locking you to one client — the portable, forkable form of the same exercise.
Open, tool-agnostic API collections (OpenAPI-derived and Bruno).
Mapp Engage public API
OPEN COLLECTIONMapp Fashion API
OPEN COLLECTIONAnalytics API
OPEN COLLECTIONProduct Catalog - Public API
OPEN COLLECTIONMCP Servers 1
Model Context Protocol servers expose these APIs directly to AI agents. We profile them because agent-native access is the fastest-growing way this provider's capabilities actually get used.
Model Context Protocol servers that expose these APIs to AI agents.
mapp-mcp.yml
MCP SERVERPricing Plans 1
Pricing is part of the interface. Machine-readable plans tell you what a tier costs and includes before you commit — one of the six things the Kin Score reads for commercial clarity.
Published pricing tiers and plan structures.
Mapp Plans Pricing
PLANSRate Limits 1
Rate limits are the difference between a demo that works and a production integration that doesn't fall over. Publishing them is an operational-transparency signal — and a hard requirement for any agent that plans its own throughput.
Documented rate limits and quota policies.
Mapp Rate Limits
RATE LIMITSEvent Specifications 1
Not every API is request/response. AsyncAPI describes the event-driven and streaming side — the webhooks and channels — so the asynchronous half of the interface is documented the same way the synchronous half is.
AsyncAPI definitions for this provider's event-driven and streaming APIs.
Mapp Data Streams
ASYNCAPISecurity Posture 4
Authentication, domain security, vulnerability disclosure, and trust-center signals — the evidence that a provider takes security seriously enough to document it. We profile it because you can't govern what you can't see.
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Mapp Trust Center
ISO 27001, ISO 27017, ISO 27018, ISO 27701, ISO 22301, GDPR, CCPA, NIS-2, DORA, Certified Sender Alliance
SECURITYScopes 1
OAuth scopes are the vocabulary of least-privilege access. Profiling them shows exactly what an integration — or an agent acting on a user's behalf — is allowed to do.
OAuth scopes governing access to this provider's APIs.
Resources
Every other property we hold for Mapp Marketing Cloud — documentation, portals, status pages, policies, and corporate surface — grouped by the job it does, following the integrator's arc from getting started to running in production.
Get Started 3
Portal, sign-up, and the first successful call
Documentation 2
Reference material describing how the API behaves
Agent Surfaces 4
MCP servers, agent skills, and machine-readable catalogs
Design & Contract 5
Pagination, idempotency, versioning, errors, and events
Build 5
SDKs, sample code, and the tooling you integrate with
Access & Security 6
Authentication, authorization, and security posture
Operate 7
Status, limits, changes, and where to get help
Scroll within the panel for all 7 ·
Commercial 4
Pricing, plans, and the legal terms of use
Company 2
The organization behind the API
Other 2
Properties that don't map to a standard resource type
← All providers · Data indexed from github.com/api-evangelist/mapp · machine-readable index on apis.io
This is an independent, third-party profile of Mapp Marketing Cloud, published by API Evangelist. We do not operate, host, resell, or support these APIs, and we are not affiliated with or endorsed by the company unless stated above. Everything here is built from publicly available information — the company's own site, developer portal, documentation, public repositories, and the specifications it publishes for public use. Nothing is obtained by breaching a system, defeating an access control, or using credentials.
The Kin Score and Agent Readiness rating are independently calculated assessments of a company's public API artifacts, scored against a published rubric. They are not certifications, endorsements, security assessments, or audits.
Corrections, re-scores, and removal are free — no partnership or purchase required, and you do not need to justify the request. A removed company is recorded as unrated, never scored zero for having asked. Acknowledgement within one business day; removal within two.
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