Newscred
Newscred is the content marketing platform company that began as a licensed-content syndication API and grew into an enterprise Content Marketing Platform (CMP), Marketing Resource Management and Digital Asset Management suite. The company rebranded to Welcome in 2020 after Industry Dive acquired its content-services business, and Optimizely acquired Welcome in December 2021, where the product now ships as Optimizely Content Marketing Platform. The API lineage is continuous and the vendor documents it: the Open API base URL moved from https://api.newscred.com/v3 to https://api.welcomesoftware.com/v3 (28 March 2021) to https://api.cmp.optimizely.com/v3, and CMP still requires customers to allowlist *.newscred.com. The public contract is a 170-operation OAuth 2.0 REST API published by the newscred GitHub organization, covering library and digital asset management, tasks and workflows, campaigns, publishing, structured content, work requests, templates, teams and settings, plus a webhook event surface.
Solid contracts, transparent operations, and an easy start — typically complete on four or five facets with one clear soft spot.
API Evangelist profiles Newscred the way a machine reads it — 27 machine-readable artifacts across 2 APIs, pulled from the provider's own public surface and indexed so a developer, an analyst, or an AI agent can evaluate it against every other provider on the network.
Every provider in the network is reduced to the same set of machine-readable artifacts — OpenAPI contracts, event specifications, GraphQL schemas, runnable collections, pricing and rate-limit signals, security posture, OAuth scopes, and the agent surfaces (MCP servers and skills) that let software drive the API on its own. We profile them because the interface is the part of a company you can actually inspect: it is a truer signal of what a provider does than any marketing page. From those artifacts we compute the Kin Score — Newscred scores 57.5/100 (strong), with a separate agent-readiness read of 39/100 (agent ready). The full breakdown is below, followed by every artifact we hold — each card links through to its machine-readable definition on apis.io.
Kin Score
This is the API Evangelist rating — a single, repeatable read computed from the artifacts on this page. Green fill is points earned; the red track is points possible, so every bar shows earned-versus-possible at a glance. Every facet and dimension name is a link: it opens that measurement's page on APIs.io, where the rating runs across the whole catalog — the exact checks that feed it, how every profiled provider distributes on it, and who is at the top of it.
Kin Score
How this is scored →scored 2026-09-01 · rubric v0.18.0
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title="Newscred on API Evangelist — API profile and Kin Score">
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alt="Newscred Kin Score — API readiness rating by API Evangelist" width="340" height="120" loading="lazy">
</a>More shapes, themes and sizes → · Score as JSON · How badges work
How we profile Newscred
Each block below is one kind of artifact we hold for Newscred. For each we say what it is and why it earns a place in the profile, then list every one we've indexed — capped at two rows, scroll within the panel for the rest.
APIs 19
Each API is captured as its own OpenAPI definition — every operation, parameter, and response. This is the single most useful machine-readable description of what an API does, and it's what lets us score, lint, mock, and generate against it without asking the provider for anything.
Individual APIs this provider publishes, each with its own machine-readable definition.
Newscred Assets API
The Assets API from Newscred — 1 operation(s) for assets.
Newscred Brand Compliance API
The Brand Compliance API from Newscred — 2 operation(s) for brand compliance.
Newscred Campaigns API
The Campaigns API from Newscred — 7 operation(s) for campaigns.
Newscred Events API
The Events API from Newscred — 3 operation(s) for events.
Newscred Fields API
The Fields API from Newscred — 4 operation(s) for fields.
Newscred Labels API
The Labels API from Newscred — 1 operation(s) for labels.
Newscred Library API
The Library API from Newscred — 24 operation(s) for library.
Newscred Milestones API
The Milestones API from Newscred — 2 operation(s) for milestones.
Newscred Publishing API
The Publishing API from Newscred — 4 operation(s) for publishing.
Newscred Settings API
The Settings API from Newscred — 1 operation(s) for settings.
Newscred Structured Contents API
The Structured Contents API from Newscred — 11 operation(s) for structured contents.
Newscred Task Step API
The Task Step API from Newscred — 1 operation(s) for task step.
Newscred Tasks API
Facilitates the integration of external systems with Optimizely CMP through the following use cases: 1. **External Work Management** – Use the endpoints to link Optimizely CMP w...
Newscred Teams API
The Teams API from Newscred — 2 operation(s) for teams.
Newscred Templates API
The Templates API from Newscred — 2 operation(s) for templates.
Newscred Uploader API
The Uploader API from Newscred — 4 operation(s) for uploader.
Newscred Users API
The Users API from Newscred — 3 operation(s) for users.
Newscred Work Requests API
The Work Requests API from Newscred — 13 operation(s) for work requests.
Newscred Workflows API
The Workflows API from Newscred — 2 operation(s) for workflows.
Scroll within the panel for all 19 ·
Pricing Plans 1
Pricing is part of the interface. Machine-readable plans tell you what a tier costs and includes before you commit — one of the things the Kin Score reads for access clarity — renamed from commercial clarity in rubric 0.12, because a free statutory interface has access terms and no commercial ones.
Published pricing tiers and plan structures.
Rate Limits 1
Rate limits are the difference between a demo that works and a production integration that doesn't fall over. Publishing them is an operational-transparency signal — and a hard requirement for any agent that plans its own throughput.
Documented rate limits and quota policies.
Newscred Rate Limits
RATE LIMITSEvent Specifications 1
Not every API is request/response. AsyncAPI describes the event-driven and streaming side — the webhooks and channels — so the asynchronous half of the interface is documented the same way the synchronous half is.
AsyncAPI definitions for this provider's event-driven and streaming APIs.
Newscred Cmp Webhooks
ASYNCAPISecurity Posture 4
Authentication, domain security, vulnerability disclosure, and trust-center signals — the evidence that a provider takes security seriously enough to document it. We profile it because you can't govern what you can't see.
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Scopes 1
OAuth scopes are the vocabulary of least-privilege access. Profiling them shows exactly what an integration — or an agent acting on a user's behalf — is allowed to do.
OAuth scopes governing access to this provider's APIs.
Resources
Every other property we hold for Newscred — documentation, portals, status pages, policies, and corporate surface — grouped by the job it does, following the integrator's arc from getting started to running in production.
Get Started 3
Portal, sign-up, and the first successful call
Documentation 2
Reference material describing how the API behaves
Agent Surfaces 2
MCP servers, agent skills, and machine-readable catalogs
Design & Contract 6
Pagination, idempotency, versioning, errors, and events
Build 3
SDKs, sample code, and the tooling you integrate with
Access & Security 7
Authentication, authorization, and security posture
Scroll within the panel for all 7 ·
Operate 5
Status, limits, changes, and where to get help
Commercial 4
Pricing, plans, and the legal terms of use
Company 2
The organization behind the API
Other 3
Properties that don't map to a standard resource type
← All providers · Data indexed from github.com/api-evangelist/newscred · machine-readable index on apis.io
This is an independent, third-party profile of Newscred, published by API Evangelist. We do not operate, host, resell, or support these APIs, and we are not affiliated with or endorsed by the company unless stated above. Everything here is built from publicly available information — the company's own site, developer portal, documentation, public repositories, and the specifications it publishes for public use. Nothing is obtained by breaching a system, defeating an access control, or using credentials.
The Kin Score and Agent Readiness rating are independently calculated assessments of a company's public API artifacts, scored against a published rubric. They are not certifications, endorsements, security assessments, or audits.
Corrections, re-scores, and removal are free — no partnership or purchase required, and you do not need to justify the request. A removed company is recorded as unrated, never scored zero for having asked. Acknowledgement within one business day; removal within two.
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