OUTFRONT Media
OUTFRONT Media is a U.S. out-of-home (OOH) advertising company and real estate investment trust (NYSE: OUT) operating a national portfolio of billboards, digital displays, and transit advertising assets. The company runs the MTA Advertising Network across New York City's subways, buses, and commuter rail, along with roadside billboards, digital liveboards, Times Square spectaculars, and place-based displays in major U.S. markets. OUTFRONT's digital inventory is made available programmatically through DOOH supply-side partners such as Vistar Media and Place Exchange. OUTFRONT sold its Canadian operations to Bell Media in October 2022 to focus on the U.S. market. OUTFRONT does not publish a developer portal or public APIs; programmatic access to its inventory is mediated through third-party DOOH SSPs.
Index entry only — little beyond a description and a link, and nothing machine-readable enough for an agent to act on without a human reading the site first.
API Evangelist profiles OUTFRONT Media the way a machine reads it — 18 machine-readable artifacts, pulled from the provider's own public surface and indexed so a developer, an analyst, or an AI agent can evaluate it against every other provider on the network.
Every provider in the network is reduced to the same set of machine-readable artifacts — OpenAPI contracts, event specifications, GraphQL schemas, runnable collections, pricing and rate-limit signals, security posture, OAuth scopes, and the agent surfaces (MCP servers and skills) that let software drive the API on its own. We profile them because the interface is the part of a company you can actually inspect: it is a truer signal of what a provider does than any marketing page. From those artifacts we compute the Kin Score — OUTFRONT Media scores 11.4/100 (minimal), with a separate agent-readiness read of 0/100 (human only). The full breakdown is below, followed by every artifact we hold — each card links through to its machine-readable definition on apis.io.
Kin Score
This is the API Evangelist rating — a single, repeatable read computed from the artifacts on this page. Green fill is points earned; the red track is points possible, so every bar shows earned-versus-possible at a glance.
Kin Score
How this is scored →scored 2026-07-27 · rubric v0.5
How we profile OUTFRONT Media
Each block below is one kind of artifact we hold for OUTFRONT Media. For each we say what it is and why it earns a place in the profile, then list every one we've indexed — capped at two rows, scroll within the panel for the rest.
Features 7
The notable capabilities this provider advertises, captured as structured features so they can be searched and compared instead of read one landing page at a time.
Notable capabilities this provider offers.
Billboards
Static and digital roadside billboards across major U.S. markets, including the OUTFRONT digital billboard network.
Transit Advertising
Transit advertising across major U.S. transit systems, including the MTA Advertising Network covering New York City subways, buses, and commuter rail.
Digital Out Of Home (DOOH)
Digital liveboards and place-based digital displays delivering dynamic creative across urban and roadside environments.
Times Square
Premium digital and static spectaculars in Times Square, including high-impact landmark inventory.
Street Furniture And Place Based
Bus shelters, urban panels, and place-based displays integrated into the streetscape.
Programmatic DOOH
Inventory made available through programmatic supply-side platforms for automated and biddable buying of digital out-of-home placements.
Mobile And Social Amplification
Extension of OOH campaigns through mobile retargeting and social amplification tied to physical placements.
Scroll within the panel for all 7 ·
Security Posture 1
Authentication, domain security, vulnerability disclosure, and trust-center signals — the evidence that a provider takes security seriously enough to document it. We profile it because you can't govern what you can't see.
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Use Cases 5
What developers actually build with this provider — captured so the catalogue answers 'what is this for', not just 'what does this expose'.
What developers build with this provider.
National Brand Campaigns
Large national advertisers running multi-market OOH campaigns across billboards, transit, and digital networks.
Local And SMB Advertising
Local and small-to-medium business advertisers buying market-specific OOH inventory.
Programmatic Buying
Agencies and DSPs purchasing OUTFRONT inventory programmatically through partner SSPs.
Transit Network Sponsorship
Brand takeovers and sponsorships across transit networks including the MTA in New York.
Audience Measurement And Attribution
Attributing store visits, brand lift, and outcomes to OOH exposure using mobile location data partnerships.
Integrations 3
Pre-built integrations with other platforms tell you where this provider already fits in a stack.
Pre-built integrations with other platforms and tools.
Programmatic DOOH Supply Side Platforms
OUTFRONT inventory is made available through programmatic DOOH SSPs such as Vistar Media and Place Exchange for automated buying.
Demand Side Platforms
Buyers reach OUTFRONT inventory programmatically through DSPs that integrate with DOOH SSP partners.
Measurement And Location Data Providers
Audience measurement, attribution, and mobile location data partners used to plan and measure OOH and DOOH campaigns.
Solutions 2
Packaged solutions the provider offers on top of the raw API surface.
Packaged solutions this provider offers.
OUTFRONT Studios
In-house creative and content studio for designing and producing OOH and digital out-of-home campaigns.
MTA Advertising Network
Long-running advertising rights across New York's Metropolitan Transportation Authority covering subway, bus, and commuter rail surfaces.
Resources
Every other property we hold for OUTFRONT Media — documentation, portals, status pages, policies, and corporate surface — grouped by the job it does, following the integrator's arc from getting started to running in production.
Access & Security 1
Authentication, authorization, and security posture
Operate 1
Status, limits, changes, and where to get help
Commercial 2
Pricing, plans, and the legal terms of use
Company 4
The organization behind the API
← All providers · Data indexed from github.com/api-evangelist/outfront-media · machine-readable index on apis.io