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Rokt

Rokt is an eCommerce technology platform that uses AI and machine learning to serve personalized non-endemic offers and ads during transaction moments. APIs cover ecommerce placement integrations, conversion event tracking, reporting and analytics, custom audience management, and data governance.

agent aware

Limited machine-readable signal and partial portal coverage — documentation a human can read, but little a machine or agent can consume without scraping.

Kin Score

API Evangelist profiles Rokt the way a machine reads it — 13 machine-readable artifacts across 7 APIs, pulled from the provider's own public surface and indexed so a developer, an analyst, or an AI agent can evaluate it against every other provider on the network.

Every provider in the network is reduced to the same set of machine-readable artifacts — OpenAPI contracts, event specifications, GraphQL schemas, runnable collections, pricing and rate-limit signals, security posture, OAuth scopes, and the agent surfaces (MCP servers and skills) that let software drive the API on its own. We profile them because the interface is the part of a company you can actually inspect: it is a truer signal of what a provider does than any marketing page. From those artifacts we compute the Kin Score — Rokt scores 32.5/100 (thin), with a separate agent-readiness read of 24/100 (agent aware). The full breakdown is below, followed by every artifact we hold — each card links through to its machine-readable definition on apis.io.

Kin Score

This is the API Evangelist rating — a single, repeatable read computed from the artifacts on this page. Green fill is points earned; the red track is points possible, so every bar shows earned-versus-possible at a glance.

Kin Score Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5
Composite quality — 32.5/100 · thin
Contract Quality 13.2 / 25
Developer Ergonomics 2.2 / 20
Commercial Clarity 3.7 / 20
Operational Transparency 3.4 / 13
Governance 0.0 / 12
Discoverability 10.0 / 10
Agent readiness — 24/100 · agent aware
Machine-Readable Contract 18 / 18
Agentic Access Contract 0 / 15
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 7 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3

How we profile Rokt

Each block below is one kind of artifact we hold for Rokt. For each we say what it is and why it earns a place in the profile, then list every one we've indexed — capped at two rows, scroll within the panel for the rest.

APIs 7

Each API is captured as its own OpenAPI definition — every operation, parameter, and response. This is the single most useful machine-readable description of what an API does, and it's what lets us score, lint, mock, and generate against it without asking the provider for anything.

Individual APIs this provider publishes, each with its own machine-readable definition.

Rokt Query API

Comprehensive reporting API for querying account and campaign performance data with flexible filtering, metrics selection, and date range specification.

Rokt Event API

Enables sending conversion data and client events to Rokt to close the attribution loop for campaign performance tracking.

Rokt Cart API

Supports integration of Rokt into ecommerce transaction flows, enabling placement of personalized offers during the checkout and confirmation moment.

Rokt Custom Audience Import API

Allows importing custom audience segments into Rokt for targeted offer delivery and campaign personalization.

Rokt Data Deletion API

Manages data removal requests within Rokt systems to support privacy compliance and data governance requirements.

Rokt Nurture Unsubscribe API

Handles unsubscribe management for Rokt nurture campaigns, enabling partners to honor customer opt-outs.

Rokt Partnerships API

Supports third-party integrations including mParticle for connecting Rokt with partner data platforms.

Scroll within the panel for all 7 ·

Pricing Plans 1

Pricing is part of the interface. Machine-readable plans tell you what a tier costs and includes before you commit — one of the six things the Kin Score reads for commercial clarity.

Published pricing tiers and plan structures.

Rokt Plans Pricing

0 plans

PLANS

Rate Limits 1

Rate limits are the difference between a demo that works and a production integration that doesn't fall over. Publishing them is an operational-transparency signal — and a hard requirement for any agent that plans its own throughput.

Documented rate limits and quota policies.

Rokt Rate Limits

2 limits

RATE LIMITS

FinOps 1

Cost, billing, and metering signals let a buyer model the financial operations of an API before it's live. We profile them for the same reason we profile pricing: the money is part of the contract.

Cost, billing, and metering signals for API financial operations.

Rokt Finops

FINOPS

Semantic Vocabularies 1

JSON-LD contexts give the data shared meaning across APIs. We profile them because semantics are what let a machine reconcile 'customer' here with 'customer' somewhere else.

JSON-LD contexts and semantic vocabularies used across these APIs.

Rokt Context

36 classes · 8 properties

JSON-LD

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals — the evidence that a provider takes security seriously enough to document it. We profile it because you can't govern what you can't see.

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Rokt Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Rokt Vulnerability Disclosure

security.txt · contact published

SECURITY

Resources

Every other property we hold for Rokt — documentation, portals, status pages, policies, and corporate surface — grouped by the job it does, following the integrator's arc from getting started to running in production.

Documentation 1

Reference material describing how the API behaves

Build 1

SDKs, sample code, and the tooling you integrate with

Access & Security 2

Authentication, authorization, and security posture

Operate 1

Status, limits, changes, and where to get help

Commercial 3

Pricing, plans, and the legal terms of use

Company 3

The organization behind the API

Other 1

Properties that don't map to a standard resource type

← All providers · Data indexed from github.com/api-evangelist/rokt · machine-readable index on apis.io