Wix
Wix is a cloud-based web development platform that allows users to create professional websites and online businesses. The Wix developer platform provides a comprehensive REST API, JavaScript SDK, and CLI for building custom apps, headless storefronts, and site extensions across eCommerce, CRM, bookings, blog, events, and more. Developers can customize Wix sites, build marketplace apps, and integrate Wix capabilities into any frontend.
Real signal across most facets with visible, nameable gaps — the contract exists but is thin, or the portal is good while governance and commercial terms are absent.
API Evangelist profiles Wix the way a machine reads it — 43 machine-readable artifacts across 9 APIs, pulled from the provider's own public surface and indexed so a developer, an analyst, or an AI agent can evaluate it against every other provider on the network.
Every provider in the network is reduced to the same set of machine-readable artifacts — OpenAPI contracts, event specifications, GraphQL schemas, runnable collections, pricing and rate-limit signals, security posture, OAuth scopes, and the agent surfaces (MCP servers and skills) that let software drive the API on its own. We profile them because the interface is the part of a company you can actually inspect: it is a truer signal of what a provider does than any marketing page. From those artifacts we compute the Kin Score — Wix scores 53.8/100 (developing), with a separate agent-readiness read of 70/100 (agent native). The full breakdown is below, followed by every artifact we hold — each card links through to its machine-readable definition on apis.io.
Kin Score
This is the API Evangelist rating — a single, repeatable read computed from the artifacts on this page. Green fill is points earned; the red track is points possible, so every bar shows earned-versus-possible at a glance.
Kin Score
How this is scored →scored 2026-07-27 · rubric v0.5
How we profile Wix
Each block below is one kind of artifact we hold for Wix. For each we say what it is and why it earns a place in the profile, then list every one we've indexed — capped at two rows, scroll within the panel for the rest.
APIs 9
Each API is captured as its own OpenAPI definition — every operation, parameter, and response. This is the single most useful machine-readable description of what an API does, and it's what lets us score, lint, mock, and generate against it without asking the provider for anything.
Individual APIs this provider publishes, each with its own machine-readable definition.
Wix REST API
The Wix REST API provides full programmatic access to all Wix platform capabilities via standard HTTP REST endpoints. The API covers eCommerce (stores, orders, catalog, payments...
Wix JavaScript SDK
The Wix JavaScript SDK provides modular npm packages for accessing Wix business solutions and site data from JavaScript code. It supports Wix Sites, Wix Apps, and Wix Headless p...
Wix Headless
Wix Headless enables developers to use Wix business solutions as a backend while building custom frontends with any framework. It provides managed commerce, CRM, and content API...
Wix Webhooks
The Wix webhook surface delivers signed JWT events to subscriber URLs registered in the Wix Dev Center. Events cover Stores (products, inventory, collections, variants), eCommer...
Wix Cart API
The Cart API from Wix — 3 operation(s) for cart.
Wix Checkout API
The Checkout API from Wix — 2 operation(s) for checkout.
Wix OAuth API
The OAuth API from Wix — 3 operation(s) for oauth.
Wix Orders API
The Orders API from Wix — 3 operation(s) for orders.
Wix Products API
The Products API from Wix — 4 operation(s) for products.
Scroll within the panel for all 9 ·
Open Collections 1
Open, tool-agnostic collections carry the same runnable value as Postman without locking you to one client — the portable, forkable form of the same exercise.
Open, tool-agnostic API collections (OpenAPI-derived and Bruno).
Wix REST API
OPEN COLLECTIONMCP Servers 1
Model Context Protocol servers expose these APIs directly to AI agents. We profile them because agent-native access is the fastest-growing way this provider's capabilities actually get used.
Model Context Protocol servers that expose these APIs to AI agents.
MCP Server
MCP SERVERAgent Skills 8
An agent skill packages the how-to for driving these APIs from an assistant — the prompts, the sequence, the guardrails — so the knowledge to use the API travels with it.
Packaged agent skills for driving this provider's APIs from an AI assistant.
wix-app
AGENT SKILLwix-app
AGENT SKILLwix-design-system
AGENT SKILLwix-design-system
AGENT SKILLwix-headless
AGENT SKILLwix-headless
AGENT SKILLwix-manage
AGENT SKILLwix-manage
AGENT SKILLScroll within the panel for all 8 ·
GraphQL 1
Where a provider ships GraphQL, the schema is the contract. We profile it alongside the REST surface so the whole interface is legible in one place.
GraphQL schemas published by this provider.
Wix GraphQL API
The Wix GraphQL API exposes the full Wix platform as a single unified GraphQL schema, providing an alternative to the REST API for querying and mutating Wix site data. It is wel...
GRAPHQLPricing Plans 1
Pricing is part of the interface. Machine-readable plans tell you what a tier costs and includes before you commit — one of the six things the Kin Score reads for commercial clarity.
Published pricing tiers and plan structures.
Wix Plans Pricing
PLANSRate Limits 1
Rate limits are the difference between a demo that works and a production integration that doesn't fall over. Publishing them is an operational-transparency signal — and a hard requirement for any agent that plans its own throughput.
Documented rate limits and quota policies.
Wix Rate Limits
RATE LIMITSFinOps 1
Cost, billing, and metering signals let a buyer model the financial operations of an API before it's live. We profile them for the same reason we profile pricing: the money is part of the contract.
Cost, billing, and metering signals for API financial operations.
Wix Finops
FINOPSFeatures 8
The notable capabilities this provider advertises, captured as structured features so they can be searched and compared instead of read one landing page at a time.
Notable capabilities this provider offers.
eCommerce APIs
Full store management including products, orders, payments, gift cards, and shipping via REST and SDK.
CRM APIs
Manage site contacts, members, forms, automations, and loyalty programs.
Bookings APIs
Service booking, staff scheduling, resources, and pricing plan management.
Headless Commerce
Use Wix as a backend commerce engine with a custom frontend on any framework.
App Marketplace
Build and publish apps to the Wix App Market using OAuth 2.0 and webhooks.
Wix MCP Server
Model Context Protocol server that bridges AI clients to Wix APIs and documentation.
JavaScript SDK
Modular npm packages for accessing Wix capabilities from JavaScript applications.
Velo by Wix
Full-stack JavaScript development platform for adding custom functionality to Wix sites.
Scroll within the panel for all 8 ·
Event Specifications 1
Not every API is request/response. AsyncAPI describes the event-driven and streaming side — the webhooks and channels — so the asynchronous half of the interface is documented the same way the synchronous half is.
AsyncAPI definitions for this provider's event-driven and streaming APIs.
Wix Webhooks
AsyncAPI specification for the documented Wix webhook surface. Wix delivers webhook events as signed JSON Web Tokens (JWTs) POSTed to subscriber URLs registered in the Wix Dev C...
ASYNCAPISpectral Rules 1
Governance rulesets we run against this provider's specs — the automated checks behind parts of the score. Profiling them makes the quality bar explicit and re-runnable, not a matter of opinion.
Wix API Rules
SPECTRALSecurity Posture 3
Authentication, domain security, vulnerability disclosure, and trust-center signals — the evidence that a provider takes security seriously enough to document it. We profile it because you can't govern what you can't see.
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Scopes 1
OAuth scopes are the vocabulary of least-privilege access. Profiling them shows exactly what an integration — or an agent acting on a user's behalf — is allowed to do.
OAuth scopes governing access to this provider's APIs.
Agentic Access 1
An x-agentic-access contract marks which operations are safe for an agent to run on its own and which need a human in the loop. It is the difference between an API an agent can use and one it can use safely.
Recommended x-agentic-access execution contracts for AI agents.
Use Cases 5
What developers actually build with this provider — captured so the catalogue answers 'what is this for', not just 'what does this expose'.
What developers build with this provider.
Custom eCommerce Storefront
Build a headless storefront with custom UI while using Wix for catalog, orders, and payments.
App Development
Develop and publish apps to the Wix App Market that install on Wix sites.
CRM Integration
Sync contacts, members, and orders with external CRM systems via REST API.
Booking System
Build custom booking experiences for service businesses using Wix Bookings API.
AI-Powered Site Management
Use the Wix MCP Server to manage Wix sites through AI assistants and agents.
Resources
Every other property we hold for Wix — documentation, portals, status pages, policies, and corporate surface — grouped by the job it does, following the integrator's arc from getting started to running in production.
Get Started 3
Portal, sign-up, and the first successful call
Documentation 1
Reference material describing how the API behaves
Agent Surfaces 3
MCP servers, agent skills, and machine-readable catalogs
Build 3
SDKs, sample code, and the tooling you integrate with
Access & Security 4
Authentication, authorization, and security posture
Operate 2
Status, limits, changes, and where to get help
Company 3
The organization behind the API
← All providers · Data indexed from github.com/api-evangelist/wix · machine-readable index on apis.io