Brevo
Brevo (formerly Sendinblue) is a French customer-relationship platform that combines email marketing, transactional email and SMTP relay, transactional and campaign SMS, WhatsApp messaging, web and mobile push, live chat, a sales CRM, an ecommerce attribution layer and a loyalty and rewards engine behind a single REST API at api.brevo.com/v3. Brevo publishes thirteen OpenAPI 3.1 definitions covering 285 operations, advertises them through an RFC 9727 API catalog at its developer portal, ships seven official SDKs and a first-party CLI for OAuth app management, and operates a hosted MCP server exposing 27 modules to AI agents.
Reference-quality API operations across every facet — a rich contract, published governance, transparent operations, and machine-readable commercial terms.
API Evangelist profiles Brevo the way a machine reads it — 174 machine-readable artifacts across 21 APIs, pulled from the provider's own public surface and indexed so a developer, an analyst, or an AI agent can evaluate it against every other provider on the network.
Every provider in the network is reduced to the same set of machine-readable artifacts — OpenAPI contracts, event specifications, GraphQL schemas, runnable collections, pricing and rate-limit signals, security posture, OAuth scopes, and the agent surfaces (MCP servers and skills) that let software drive the API on its own. We profile them because the interface is the part of a company you can actually inspect: it is a truer signal of what a provider does than any marketing page. From those artifacts we compute the Kin Score — Brevo scores 87.3/100 (exemplar), with a separate agent-readiness read of 53/100 (agent native). The full breakdown is below, followed by every artifact we hold — each card links through to its machine-readable definition on apis.io.
Kin Score
This is the API Evangelist rating — a single, repeatable read computed from the artifacts on this page. Green fill is points earned; the red track is points possible, so every bar shows earned-versus-possible at a glance. Every facet and dimension name is a link: it opens that measurement's page on APIs.io, where the rating runs across the whole catalog — the exact checks that feed it, how every profiled provider distributes on it, and who is at the top of it.
Kin Score
How this is scored →scored 2026-09-10 · rubric v0.20.0
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How we profile Brevo
Each block below is one kind of artifact we hold for Brevo. For each we say what it is and why it earns a place in the profile, then list every one we've indexed — capped at two rows, scroll within the panel for the rest.
APIs 53
Each API is captured as its own OpenAPI definition — every operation, parameter, and response. This is the single most useful machine-readable description of what an API does, and it's what lets us score, lint, mock, and generate against it without asking the provider for anything.
Individual APIs this provider publishes, each with its own machine-readable definition.
brevo Agent Status API
Manage agent online status for conversation availability.
brevo Automated Messages API
Create, manage, and retrieve automated messages pushed to visitors.
brevo Campaign Statistics API
Retrieve performance metrics and statistics for email campaigns.
brevo Categories API
Manage product categories for organizing the catalog.
brevo Contact Attributes API
Define and manage custom attributes for contact profiles.
brevo Contact Lists API
Manage contact lists for organizing and segmenting audiences.
brevo Contacts API
Create, retrieve, update, and delete individual contacts.
brevo Email Activity API
Track and retrieve transactional email activity including delivery status, opens, clicks, and bounces.
brevo Email Campaigns API
Create, update, send, and manage marketing email campaigns.
brevo Email Templates API
Create and manage reusable email templates for transactional messaging.
brevo Folders API
Organize contact lists into folders for better management.
brevo Import API
Bulk import contacts from files or data payloads.
brevo Messages API
Send and manage chat messages as an agent or automated bot within conversations.
brevo Orders API
Create and manage eCommerce order data for revenue attribution and purchase tracking.
brevo Products API
Import, manage, and retrieve eCommerce product data.
brevo Senders API
Manage sender identities used for transactional email sending.
brevo SMS Statistics API
Retrieve delivery reports and activity statistics for transactional SMS messages.
brevo Transactional Emails API
Send and manage transactional emails including order confirmations, password resets, and account notifications.
brevo Transactional SMS API
Send transactional SMS messages for notifications, verifications, and alerts.
brevo Webhooks API
Create, manage, and configure webhook subscriptions for receiving real-time event notifications.
brevo WhatsApp Campaigns API
Create, manage, and send WhatsApp marketing campaigns.
brevo WhatsApp Messages API
Send transactional WhatsApp messages to recipients using approved templates or plain text.
brevo WhatsApp Templates API
Create and manage WhatsApp message templates that require Meta approval before use.
Brevo Account API
The account API from Brevo — 2 operation(s) for account.
Brevo Balance API
The balance API from Brevo — 12 operation(s) for balance.
Brevo Companies API
The companies API from Brevo — 6 operation(s) for companies.
Brevo Consent Groups API
The consentGroups API from Brevo — 2 operation(s) for consentgroups.
Brevo Conversations API
The conversations API from Brevo — 6 operation(s) for conversations.
Brevo Coupons API
The coupons API from Brevo — 3 operation(s) for coupons.
Brevo Custom Objects API
The customObjects API from Brevo — 3 operation(s) for customobjects.
Brevo Deals API
The deals API from Brevo — 8 operation(s) for deals.
Brevo Domains API
The domains API from Brevo — 3 operation(s) for domains.
Brevo Ecommerce API
The ecommerce API from Brevo — 15 operation(s) for ecommerce.
Brevo Email Campaigns API
The emailCampaigns API from Brevo — 10 operation(s) for emailcampaigns.
Brevo Event API
The event API from Brevo — 2 operation(s) for event.
Brevo External Feeds API
The externalFeeds API from Brevo — 2 operation(s) for externalfeeds.
Brevo Files API
The files API from Brevo — 3 operation(s) for files.
Brevo Inbound Parsing API
The inboundParsing API from Brevo — 3 operation(s) for inboundparsing.
Brevo Master Account API
The masterAccount API from Brevo — 21 operation(s) for masteraccount.
Brevo Notes API
The notes API from Brevo — 2 operation(s) for notes.
Brevo Payments API
The payments API from Brevo — 2 operation(s) for payments.
Brevo Process API
The process API from Brevo — 2 operation(s) for process.
Brevo Program API
The program API from Brevo — 7 operation(s) for program.
Brevo Reward API
The reward API from Brevo — 9 operation(s) for reward.
Brevo Sms Campaigns API
The smsCampaigns API from Brevo — 7 operation(s) for smscampaigns.
Brevo Tasks API
The tasks API from Brevo — 3 operation(s) for tasks.
Brevo Tier API
The tier API from Brevo — 6 operation(s) for tier.
Brevo Transactional Emails API
The transactionalEmails API from Brevo — 18 operation(s) for transactionalemails.
Brevo Transactional Sms API
The transactionalSms API from Brevo — 4 operation(s) for transactionalsms.
Brevo Transactional Whats App API
The transactionalWhatsApp API from Brevo — 2 operation(s) for transactionalwhatsapp.
Brevo User API
The user API from Brevo — 6 operation(s) for user.
Brevo Wallet API
The wallet API from Brevo — 1 operation(s) for wallet.
Brevo Whats App Campaigns API
The whatsAppCampaigns API from Brevo — 6 operation(s) for whatsappcampaigns.
Scroll within the panel for all 53 ·
Open Collections 42
Open, tool-agnostic collections carry the same runnable value as Postman without locking you to one client — the portable, forkable form of the same exercise.
Open, tool-agnostic API collections (OpenAPI-derived and Bruno).
API Collection
OPEN COLLECTIONAccounts and Settings
OPEN COLLECTIONBrevo Contacts Agent Status API
OPEN COLLECTIONBrevo Contacts Agent Status Automated Messages API
OPEN COLLECTIONBrevo Contacts Agent Status Campaign Statistics API
OPEN COLLECTIONBrevo Contacts Agent Status Categories API
OPEN COLLECTIONBrevo Contacts Agent Status Contact Attributes API
OPEN COLLECTIONBrevo Contacts Agent Status Contact Lists API
OPEN COLLECTIONContact Management
OPEN COLLECTIONBrevo Agent Status Contacts API
OPEN COLLECTIONBrevo Contacts API
OPEN COLLECTIONConversations
OPEN COLLECTIONEcommerce
OPEN COLLECTIONBrevo Contacts Agent Status Email Activity API
OPEN COLLECTIONEmail API
OPEN COLLECTIONBrevo Contacts Agent Status Email Campaigns API
OPEN COLLECTIONBrevo Email Campaigns API
OPEN COLLECTIONBrevo Contacts Agent Status Email Templates API
OPEN COLLECTIONEvents
OPEN COLLECTIONBrevo Contacts Agent Status Folders API
OPEN COLLECTIONBrevo Contacts Agent Status Import API
OPEN COLLECTIONLoyalty
OPEN COLLECTIONMarketing Campaigns
OPEN COLLECTIONBrevo Contacts Agent Status Messages API
OPEN COLLECTIONObject Management
OPEN COLLECTIONBrevo Contacts Agent Status Orders API
OPEN COLLECTIONBrevo Contacts Agent Status Products API
OPEN COLLECTIONSales CRM
OPEN COLLECTIONBrevo Contacts Agent Status Senders API
OPEN COLLECTIONBrevo Contacts Agent Status SMS Statistics API
OPEN COLLECTIONBrevo Transactional Email API
OPEN COLLECTIONBrevo Contacts Agent Status Transactional Emails API
OPEN COLLECTIONBrevo Contacts Agent Status Transactional SMS API
OPEN COLLECTIONTransactional SMS
OPEN COLLECTIONTransactional WhatsApp
OPEN COLLECTIONWallet
OPEN COLLECTIONBrevo Contacts Agent Status Webhooks API
OPEN COLLECTIONBrevo Webhooks API
OPEN COLLECTIONBrevo Contacts Agent Status WhatsApp Campaigns API
OPEN COLLECTIONBrevo Contacts Agent Status WhatsApp Messages API
OPEN COLLECTIONBrevo Contacts Agent Status WhatsApp Templates API
OPEN COLLECTIONBrevo WhatsApp API
OPEN COLLECTIONScroll within the panel for all 42 ·
MCP Servers 1
Model Context Protocol servers expose these APIs directly to AI agents. We profile them because agent-native access is the fastest-growing way this provider's capabilities actually get used.
Model Context Protocol servers that expose these APIs to AI agents.
Brevo MCP Server
Brevo ships a hosted, remote MCP server at https://mcp.brevo.com. An agent POSTs directly to the endpoint with a Bearer MCP token minted in the Brevo dashboard (Account > SMTP &...
MCP SERVERGraphQL 1
Where a provider ships GraphQL, the schema is the contract. We profile it alongside the REST surface so the whole interface is legible in one place.
GraphQL schemas published by this provider.
Brevo (Sendinblue) GraphQL Schema
This document describes the conceptual GraphQL schema for the Brevo (formerly Sendinblue) API v3. Brevo is an all-in-one marketing platform providing email campaigns, transactio...
GRAPHQLPricing Plans 1
Pricing is part of the interface. Machine-readable plans tell you what a tier costs and includes before you commit — one of the things the Kin Score reads for access clarity — renamed from commercial clarity in rubric 0.12, because a free statutory interface has access terms and no commercial ones.
Published pricing tiers and plan structures.
Brevo Plans Pricing
PLANSRate Limits 1
Rate limits are the difference between a demo that works and a production integration that doesn't fall over. Publishing them is an operational-transparency signal — and a hard requirement for any agent that plans its own throughput.
Documented rate limits and quota policies.
Brevo Rate Limits
RATE LIMITSFinOps 1
Cost, billing, and metering signals let a buyer model the financial operations of an API before it's live. We profile them for the same reason we profile pricing: the money is part of the contract.
Cost, billing, and metering signals for API financial operations.
Brevo Finops
FINOPSEvent Specifications 1
Not every API is request/response. AsyncAPI describes the event-driven and streaming side — the webhooks and channels — so the asynchronous half of the interface is documented the same way the synchronous half is.
AsyncAPI definitions for this provider's event-driven and streaming APIs.
Brevo Webhook Events
Brevo delivers real-time event notifications via webhooks for transactional emails, marketing campaigns, transactional SMS, and conversations. When configured, Brevo sends HTTP ...
ASYNCAPISemantic Vocabularies 1
JSON-LD contexts give the data shared meaning across APIs. We profile them because semantics are what let a machine reconcile 'customer' here with 'customer' somewhere else.
JSON-LD contexts and semantic vocabularies used across these APIs.
Brevo Context
JSON-LDSpectral Rules 2
Governance rulesets we run against this provider's specs — the automated checks behind parts of the score. Profiling them makes the quality bar explicit and re-runnable, not a matter of opinion.
Brevo API Rules
SPECTRALBrevo API Rules
SPECTRALJSON Schema 63
Standalone JSON Schema definitions describe the data models behind the API. We profile them so the shapes are validatable on their own — useful long after a single request is forgotten.
Standalone JSON Schema definitions for this provider's data models.
AggregatedEmailReport
JSON SCHEMAAggregatedSmsReport
JSON SCHEMAAutomatedMessageResponse
JSON SCHEMACategory
JSON SCHEMACategoryList
JSON SCHEMABrevo Contact
JSON SCHEMAContactAttributeList
JSON SCHEMAContactList
JSON SCHEMAContactListCollection
JSON SCHEMAContactListDetail
JSON SCHEMACreateAutomatedMessage
JSON SCHEMACreateContact
JSON SCHEMACreateContactAttribute
JSON SCHEMACreateContactList
JSON SCHEMACreateEmailCampaign
JSON SCHEMACreateSender
JSON SCHEMACreateSenderResponse
JSON SCHEMACreateSmtpTemplate
JSON SCHEMACreateTemplateResponse
JSON SCHEMACreateUpdateCategory
JSON SCHEMACreateUpdateOrder
JSON SCHEMACreateUpdateProduct
JSON SCHEMACreateWebhook
JSON SCHEMACreateWhatsAppCampaign
JSON SCHEMACreateWhatsAppTemplate
JSON SCHEMABrevo Email Event
JSON SCHEMAEmailCampaign
JSON SCHEMAEmailCampaignList
JSON SCHEMAEmailEventReport
JSON SCHEMAErrorResponse
JSON SCHEMAFolderList
JSON SCHEMAImportContacts
JSON SCHEMAMessageResponse
JSON SCHEMABrevo eCommerce Order
JSON SCHEMAOrderList
JSON SCHEMAOrderProduct
JSON SCHEMAProduct
JSON SCHEMAProductList
JSON SCHEMASendEmailResponse
JSON SCHEMASenderList
JSON SCHEMASendMessage
JSON SCHEMASendSmsResponse
JSON SCHEMASendTransactionalEmail
JSON SCHEMASendTransactionalSms
JSON SCHEMASendWhatsAppMessage
JSON SCHEMASendWhatsAppResponse
JSON SCHEMASmsEventReport
JSON SCHEMASmsStatisticsReport
JSON SCHEMASmtpTemplate
JSON SCHEMATemplateList
JSON SCHEMATransactionalEmailContent
JSON SCHEMAUpdateAutomatedMessage
JSON SCHEMAUpdateContact
JSON SCHEMAUpdateContactList
JSON SCHEMAUpdateEmailCampaign
JSON SCHEMAUpdateSmtpTemplate
JSON SCHEMAUpdateWebhook
JSON SCHEMAUpdateWhatsAppCampaign
JSON SCHEMAWebhook
JSON SCHEMAWebhookList
JSON SCHEMAWhatsAppCampaign
JSON SCHEMAWhatsAppCampaignList
JSON SCHEMAWhatsAppTemplateList
JSON SCHEMAScroll within the panel for all 63 ·
JSON Structure 1
JSON Structure captures the data shapes in a form built for tooling — a complement to JSON Schema that keeps the model machine-legible.
JSON Structure definitions describing this provider's data shapes.
Brevo Structure
JSON STRUCTURESecurity Posture 4
Authentication, domain security, vulnerability disclosure, and trust-center signals — the evidence that a provider takes security seriously enough to document it. We profile it because you can't govern what you can't see.
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Scopes 1
OAuth scopes are the vocabulary of least-privilege access. Profiling them shows exactly what an integration — or an agent acting on a user's behalf — is allowed to do.
OAuth scopes governing access to this provider's APIs.
Agentic Access 1
An x-agentic-access contract marks which operations are safe for an agent to run on its own and which need a human in the loop. It is the difference between an API an agent can use and one it can use safely.
Recommended x-agentic-access execution contracts for AI agents.
Resources
Every other property we hold for Brevo — documentation, portals, status pages, policies, and corporate surface — grouped by the job it does, following the integrator's arc from getting started to running in production.
Get Started 5
Portal, sign-up, and the first successful call
Documentation 7
Reference material describing how the API behaves
Scroll within the panel for all 7 ·
Agent Surfaces 6
MCP servers, agent skills, and machine-readable catalogs
Design & Contract 10
Pagination, idempotency, versioning, errors, and events
Scroll within the panel for all 10 ·
Build 6
SDKs, sample code, and the tooling you integrate with
Access & Security 7
Authentication, authorization, and security posture
Scroll within the panel for all 7 ·
Operate 6
Status, limits, changes, and where to get help
Commercial 5
Pricing, plans, and the legal terms of use
Company 3
The organization behind the API
Other 15
Properties that don't map to a standard resource type
Scroll within the panel for all 15 ·
← All providers · Data indexed from github.com/api-evangelist/brevo · machine-readable index on apis.io
This is an independent, third-party profile of Brevo, published by API Evangelist. We do not operate, host, resell, or support these APIs, and we are not affiliated with or endorsed by the company unless stated above. Everything here is built from publicly available information — the company's own site, developer portal, documentation, public repositories, and the specifications it publishes for public use. Nothing is obtained by breaching a system, defeating an access control, or using credentials.
The Kin Score and Agent Readiness rating are independently calculated assessments of a company's public API artifacts, scored against a published rubric. They are not certifications, endorsements, security assessments, or audits.
Corrections, re-scores, and removal are free — no partnership or purchase required, and you do not need to justify the request. A removed company is recorded as unrated, never scored zero for having asked. Acknowledgement within one business day; removal within two.
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