VaynerMedia
VaynerMedia is an integrated strategy, creative, and media agency founded by Gary Vaynerchuk, positioning itself as "The Modern Agency of Record" with social media at the center of its practice. Headquartered in New York with roughly 2,000 employees across offices in Los Angeles, Chattanooga, Chicago, Miami, Toronto, Amsterdam, London, Mexico City, Sydney, Mumbai, Tokyo, Kuala Lumpur, Singapore, and Bangkok, the agency serves clients including Bose, Coach, Diageo, Duracell, Indeed, Jimmy John's, Meta, Mondelez, NatWest, PepsiCo, Tinder, and Wingstop. VaynerMedia is the flagship brand of holding company VaynerX, whose portfolio also includes Gallery Media Group, ChukMedia, Tamara Group, Eva Nosidam Productions, VaynerSpeakers, Tingley Lane, and the Marketing for the Now podcast. VaynerMedia is a services agency, not an API or platform company — it does not publish a developer API, SDK, or public technology product, and its public GitHub presence (github.com/vaynermedia and github.com/vaynerx) consists primarily of forked open source libraries and internal build tooling rather than maintained API products. The one machine-readable surface VaynerMedia does serve is its own website: vaynermedia.com runs on self-hosted WordPress at WP Engine and leaves the WordPress REST API open for anonymous reads at vaynermedia.com/wp-json/, with 365 registered routes covering posts, pages, media, taxonomies and the agency's own case_study custom post type. The site also serves a Yoast-generated llms.txt. Neither is a developer product — they are the content surface of a marketing site — but both are real, public and callable, and they are what an agent researching the agency can actually read.
More than an index entry, but the surface is still mostly links rather than artifacts — the cohort most likely to move a full band from modest, well-targeted work.
API Evangelist profiles VaynerMedia the way a machine reads it — 18 machine-readable artifacts across 1 API, pulled from the provider's own public surface and indexed so a developer, an analyst, or an AI agent can evaluate it against every other provider on the network.
Every provider in the network is reduced to the same set of machine-readable artifacts — OpenAPI contracts, event specifications, GraphQL schemas, runnable collections, pricing and rate-limit signals, security posture, OAuth scopes, and the agent surfaces (MCP servers and skills) that let software drive the API on its own. We profile them because the interface is the part of a company you can actually inspect: it is a truer signal of what a provider does than any marketing page. From those artifacts we compute the Kin Score — VaynerMedia scores 19.8/100 (emerging), with a separate agent-readiness read of 25/100 (agent aware). The full breakdown is below, followed by every artifact we hold — each card links through to its machine-readable definition on apis.io.
Kin Score
This is the API Evangelist rating — a single, repeatable read computed from the artifacts on this page. Green fill is points earned; the red track is points possible, so every bar shows earned-versus-possible at a glance. Every facet and dimension name is a link: it opens that measurement's page on APIs.io, where the rating runs across the whole catalog — the exact checks that feed it, how every profiled provider distributes on it, and who is at the top of it.
Kin Score
How this is scored →scored 2026-09-08 · rubric v0.20.0
Put this on your own site. The badge is drawn live from VaynerMedia's current Kin Score — paste it once and it updates itself every time the score is recomputed. It follows your visitor's light or dark setting, and it links back here so anyone who sees it can read the full breakdown.
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title="VaynerMedia on API Evangelist — API profile and Kin Score">
<img src="https://apis.io/badge/vaynermedia.svg"
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</a>[](https://providers.apievangelist.com/providers/vaynermedia/)<!-- Kin Score · API Evangelist -->
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title="VaynerMedia on API Evangelist — API profile and Kin Score">
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</a>More shapes, themes and sizes → · Score as JSON · How badges work
How we profile VaynerMedia
Each block below is one kind of artifact we hold for VaynerMedia. For each we say what it is and why it earns a place in the profile, then list every one we've indexed — capped at two rows, scroll within the panel for the rest.
APIs 13
Each API is captured as its own OpenAPI definition — every operation, parameter, and response. This is the single most useful machine-readable description of what an API does, and it's what lets us score, lint, mock, and generate against it without asking the provider for anything.
Individual APIs this provider publishes, each with its own machine-readable definition.
VaynerMedia Blocks API
Salient theme global sections (custom post type).
VaynerMedia Case Studies API
VaynerMedia client case studies (custom post type).
VaynerMedia Categories API
Post categories taxonomy.
VaynerMedia Comments API
Approved comments.
VaynerMedia Media API
Media library attachments (images, video, documents).
VaynerMedia Pages API
Static pages on vaynermedia.com.
VaynerMedia Popups API
Popup Maker themes.
VaynerMedia Posts API
Blog posts and articles published on vaynermedia.com.
VaynerMedia Search API
Cross-content-type search index.
VaynerMedia Statuses API
Registered post statuses.
VaynerMedia Tags API
Post tags taxonomy.
VaynerMedia Taxonomies API
Registered taxonomies.
VaynerMedia Types API
Registered post types.
Scroll within the panel for all 13 ·
Open Collections 1
Open, tool-agnostic collections carry the same runnable value as Postman without locking you to one client — the portable, forkable form of the same exercise.
Open, tool-agnostic API collections (OpenAPI-derived and Bruno).
VaynerMedia WordPress Content API
OPEN COLLECTIONPricing Plans 1
Pricing is part of the interface. Machine-readable plans tell you what a tier costs and includes before you commit — one of the things the Kin Score reads for access clarity — renamed from commercial clarity in rubric 0.12, because a free statutory interface has access terms and no commercial ones.
Published pricing tiers and plan structures.
Rate Limits 1
Rate limits are the difference between a demo that works and a production integration that doesn't fall over. Publishing them is an operational-transparency signal — and a hard requirement for any agent that plans its own throughput.
Documented rate limits and quota policies.
Vaynermedia Rate Limits
RATE LIMITSSecurity Posture 2
Authentication, domain security, vulnerability disclosure, and trust-center signals — the evidence that a provider takes security seriously enough to document it. We profile it because you can't govern what you can't see.
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Resources
Every other property we hold for VaynerMedia — documentation, portals, status pages, policies, and corporate surface — grouped by the job it does, following the integrator's arc from getting started to running in production.
Agent Surfaces 3
MCP servers, agent skills, and machine-readable catalogs
Design & Contract 5
Pagination, idempotency, versioning, errors, and events
Build 2
SDKs, sample code, and the tooling you integrate with
Access & Security 2
Authentication, authorization, and security posture
Learn 1
Tutorials, courses, talks, and written guidance
Operate 2
Status, limits, changes, and where to get help
Commercial 3
Pricing, plans, and the legal terms of use
Company 6
The organization behind the API
Other 15
Properties that don't map to a standard resource type
Scroll within the panel for all 15 ·
← All providers · Data indexed from github.com/api-evangelist/vaynermedia · machine-readable index on apis.io
This is an independent, third-party profile of VaynerMedia, published by API Evangelist. We do not operate, host, resell, or support these APIs, and we are not affiliated with or endorsed by the company unless stated above. Everything here is built from publicly available information — the company's own site, developer portal, documentation, public repositories, and the specifications it publishes for public use. Nothing is obtained by breaching a system, defeating an access control, or using credentials.
The Kin Score and Agent Readiness rating are independently calculated assessments of a company's public API artifacts, scored against a published rubric. They are not certifications, endorsements, security assessments, or audits.
Corrections, re-scores, and removal are free — no partnership or purchase required, and you do not need to justify the request. A removed company is recorded as unrated, never scored zero for having asked. Acknowledgement within one business day; removal within two.
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you will get a person, not a form — we will tell you exactly which public URLs this profile was built from.